For as critical as making your book look beautiful during the “production” phases is, proper distribution is also of crucial importance. A beautiful and well-written book has no chance of success unless that book is available at every outlet possible. Accordingly, all our authors’ books are distributed in print through the Ingram Content Network (the largest wholesaler of books in North America). Ingram will make your print book available to all retail stores who are members of the Ingram network (such as Barnes & Noble and Books-A-Million) as well as Amazon Books. Ingram’s Christian specialty subsidiary “Spring Arbor” will make your book available to independent Christian bookstores as well.
Furthermore, all our books are made available in eBook format for distribution through Amazon (for the Kindle and Kindle Fire), Apple (for use on all iOS devices like iPhones and iPads) and B&N (for use on Kindle devices). Full and comprehensive distribution is the only way to have a chance at successfully publishing a book.
Promotion
Just as a beautifully produced book is of little value without proper distribution, so too is proper promotion absolutely critical to the distribution of a book. Authors are often confused about just how a book is promoted, and many publishers do little to clarify this. To be clear- a new book is “promoted” or “publicized”- it is not “advertised.” Whereas advertising entails paying for things like television commercials and ads in magazines/newspapers (things that are proven to be inefficient and thus ineffective in spreading the word about a new book), promotion/publicity consist of utilizing all aspects of mass media to spread the word about a new book for free. For example, using press releases to get newspapers, websites and blogs to talk about a particular book is one of the key elements to promoting a new book.
A press release is an “article” that is written about you and your book by one of our publicity agents. That article is then transmitted to thousands of media channels through the use of one of our third-party professional newswire services in the hopes that many of them will reprint the article in their media source, thus helping to spread the word about your book. We also attempt to gain viral publicity through the use of social media by posting the news of your new book on our Twitter and Facebook accounts and by producing a high-definition video promoting your book. Finally, a web page dedicated to you and your book is created and placed on our website. We encourage all our authors to link from their personal websites or Facebook pages to their custom web page on our website.
Curly Cauliflower
As a first-time author, I made a few mistakes along the way. My representative, Kris, very graciously walked me through the process. I am very pleased with the final product and would recommend Covenant Books to other writers, whether they are seasoned authors, or just starting out like me.
Rosanne Swift
Pure Moments: Poems and Short Stories From a Woman’s Heart
My experience working with Covenant Books has been wonderful. The people are very easy to work with and they made the process of publishing a book so much easier than I thought it would be. I appreciate their assistance and expertise so much along the way. They have done everything they promised they would. I love how my book turned out. I would highly recommend them to other authors.
Cheryl Bippus
The Quiet
As a first time author I was absolutely blown away how easy and seamless the publishing process was. With the help of their awesome staff guiding me along the way, from the layout to cover design, ever detail was perfectly and professionally done, including the very smallest of details, with my vision in mind. Covenant Books turned my dream into reality and I look forward in working with them on future works.
Chris Reed
The Antics of Lacy and Penny, Our Family
As a brand-new author and being unfamiliar with the world of publishing, I did not know what to expect. But, throughout the process, the crew at Covenant Books partnered with me from the early stages of acceptance, contract wording, editing, design and publishing. I never felt alone. Communication channels remained open the whole time and the team immediately responded to my many inquiries. I would recommend this publishing team, as they were outstanding.
Arlene Belmont
The Antics of Lacy and Penny, Our Family
As a brand-new author and being unfamiliar with the world of publishing, I did not know what to expect. But, throughout the process, the crew at Covenant Books partnered with me from the early stages of acceptance, contract wording, editing, design and publishing. I never felt alone. Communication channels remained open the whole time and the team immediately responded to my many inquiries. I would recommend this publishing team, as they were outstanding.
Arlene Belmont
Common Ground
Working with Covenant has been wonderful! From the very first phone call with Joe, I felt like I was working with folks I'd known forever! They make you feel at ease and answer all your questions with no worries. Denice has been more than patient and professional with each of my "new author" panic moments. Editing and designing my cover was also very easy...they seem to live by the motto "it's your book, we are just here to help you make it the best it can possibly be to bring you the most success!" I hope to work with them again once my next book is completed, and ready for publishing.
Paula Appleby
A Divided Church in a Twisted World
Recently, I had a book published through Covenant Books. I must say, they have an excellent system and a wonderful team. It was a pleasure to work with this company; I could not say enough for the creative team they have that developed my cover and my video trailer--it all makes me want to publish my next book with them.
Sherri Martin
A Divided Church in a Twisted World
Recently, I had a book published through Covenant Books. I must say, they have an excellent system and a wonderful team. It was a pleasure to work with this company; I could not say enough for the creative team they have that developed my cover and my video trailer--it all makes me want to publish my next book with them.
Sherri Martin
Curly Cauliflower
As a first-time author, I made a few mistakes along the way. My representative, Kris, very graciously walked me through the process. I am very pleased with the final product and would recommend Covenant Books to other writers, whether they are seasoned authors, or just starting out like me.
Rosanne Swift
Common Ground
Working with Covenant has been wonderful! From the very first phone call with Joe, I felt like I was working with folks I'd known forever! They make you feel at ease and answer all your questions with no worries. Denice has been more than patient and professional with each of my "new author" panic moments. Editing and designing my cover was also very easy...they seem to live by the motto "it's your book, we are just here to help you make it the best it can possibly be to bring you the most success!" I hope to work with them again once my next book is completed, and ready for publishing.
Paula Appleby
Katerina's Story
Are you searching for an honest, trustworthy publisher? Do you expect their staff to treat clients with kindness, respect, and understanding? If so, you will discover it all and much more at Covenant Books. In short, Covenant exceeded my expectations throughout the year, from beginning to end--such a remarkable achievement for a company, especially in this day and age.
Lee Griffin
Tully and Mr. Shakers Britches
Every step of the process with Covenant Books has been easy. Kris, my publication assistant, has been extremely helpful and is always kind.
Jenny McKinney
Guard Against the Storm
I just received my completed book from Covenant Books publishing, and I could not be more pleased with the results. I have worked with several other publishers on previous projects and nothing compares to the ease, professionalism and customer service of Covenant Books. Their supportive staff handled everything for me including cover design and the layout for the 150 photos in my book. My experience with Covenant was thoroughly enjoyable and I am already looking forward to working with them on my next project!
Timothy Merritt
Tully and Mr. Shakers Britches
Every step of the process with Covenant Books has been easy. Kris, my publication assistant, has been extremely helpful and is always kind.
Jenny McKinney
Crossing Racial Boundaries
I would like to thank Covenant Books and their professional team of experts who helped me write, review, edit, design and print my book for publication and distribution. I really enjoyed working with my Publication Assistant, Ashley. She was wonderful, professional, genuine and courteous. She explained and guided me through every phase of the publication process. I am really pleased with the finished product, awesome work, and a well-crafted master piece! They far exceeded my expectations.